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The National Hellenic Student Association (“NHSA”) of North America, Inc. serves as an umbrella for Hellenic student organizations of universities throughout the United States and Canada. NHSA is the largest Hellenic student and young professional organization in North America, with over 50 member-chapters, which promotes Hellenism, education, mentorship, and overall unity of the Hellenic community. |
TARGET AUDIENCE
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(Personas)
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(Age)
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(Interests)
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OBJECTIVES
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METRICS / KPIS
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STRATEGY
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RESULTS
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FACEBOOK & INSTAGRAM ADVERTISING
(New York City Convention - Fall 2018)
(Philadelphia Convention - Spring 2018)
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With this video we were able to sell 92 Conference Tickets !
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Goal: Sell 80 Convention Tickets Advertising Budget: $300 Channels Used: Facebook & Instagram Ads Reached: 18,000+ Clicks: 1,345 Cost Per Click (CPC): as low as $0.10 Avg. Cost/ 1000 Impressions (CPM): $5.25 Tickets Sold: 92 tickets |
SOCIAL MEDIA POSTS
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(Organic Reach)
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CONTENT CREATION
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(Flyers)
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Visit NHSA's Website
